This Lorena Canals Forever Always Wool Washable Area Rug is part of the Free Your Soul collection. Lorena Canals believes that every individual has a free soul with deep feelings and an unique spirit. This collection is her attempt to dive deep into one's mind and soul to retrieve one's deepest desires. Through its warm tones of sandstone, natural and almond frost, this rug highlights the importance of colour to awaken our senses, break the ordinary and connect with our personal well-being. The design conveys warmth, calm and serenity, all important sensations that we want to remember forever.
This Forever Always Area Rug is suitable for any room in the home. The washable aspect makes it practical while the medium wool pile makes it soft and cozy. The handmade cross-knotted wool fringes along the edges also add a touch of bohemian flare and playfulness.
The Woolable collection by Lorena Canals is the first wool rug collection ever designed to be washable at home in a domestic washing machine. Never has this existed in the history of rug making. The convenience this brings is huge to many households who have pets or small children. Rugs by Roo is all about sustainability and conscious living, and this collection meets all these requirements on top of the beautiful designs and colours.
Over the last 20 years, Lorena Canals has evolved to become one of the most well-known brands and creators of washable rugs at home. Lorena Canals revolutionized the rug industry when they first introduced their collection of washable cotton rugs to the world. It started with one simple question that perhaps a lot of us parents have asked: 'Why can't we wash our kids' rugs at home?’
Lorena Canals started her company to fill the void of modern day living making rugs that are 100% cotton and machine-washable. 20 years later, she is here to do it again with her latest collection of washable wool rugs, the first of its kind. Woolables are designed for home - everyday modern living - and are made of 100% wool.
Lorena Canals operates out of offices in Barcelona and New York. Their rugs are manufactured in two of their very own facilities in India where they have full control of the quality and best practices. Their designers work side by side with 120 artisans who take care of every detail in an elaborate handmade process. The brand prides itself on quality in every aspect of production, from the finest raw materials to socially responsible labour practices. Nowadays, Lorena Canals products are found worldwide in more than 2,500 points of sale, making its products available in more than 40 countries. Their offerings have expanded to include Home Decoration serving both children and grown-ups! A nursery funded by the SAKULA PROJECT now has 120 boys and girls attending and continues to grow year after year. You can read more about the Lorena Canals projects here.
Wool rugs have been much loved by consumers worldwide for centuries due to its many great qualities. Now, with the Woolables Washable Collection by Lorena Canals, it makes wool rugs an obvious choice in many regards.
From an eco-friendly perspective, wool is a renewable resource and is bio-degradable making it a great choice for “green” households. Wool rugs typically have superior strength and durability compared to synthetic fibres. The pile of a wool rug is very sturdy and insulating. It is also naturally fire retardant and self-extinguishing.
You might have heard of lanolin? It is a natural substance found in wool that coats its surface making it stain resistant. This coating helps stop dirt and stains from actually penetrating the wool. That is why spills on wool is very easy to clean. Finally, wool is a healthy choice when it comes to a rug. Wool is a natural material that is hygienic and non allergenic, it has no harmful gasses and deters the growth of bacteria and dust mites. For these reasons, we view wool as the best choice particularly for a baby’s nursery or kid’s bedroom.
When you buy a Lorena Canals Forever Always Wool Washable Area Rug from Rugsbyroo.com, you will have access to our support team who will help you through any logistical issues such as tracking and delivery of the rug to your home. You will also have access to our free design consultation team who can help you plan the layout of your room to best suit your new Lorena Canals Forever Always Wool Washable Area Rug. Read customer reviews and common Questions and Answers for Lorena Canals Forever Always Wool Washable Area Rug SKU: WO-FOREVER-M on this page. We're here to help, so take us up on the offer!
Rug looks and feels great! I don’t know if it will fit into my washer should it need to be cleaned but I guess I could find an industrial one at a laundromat.
Colors very close to photo on website.
The reason I’m not giving 5 stars is that the delivery status updates were always delayed by a week (ie: on September 1st there was a new update dated August 26th) and then the CanPar courier showed the rug was in transit from our local branch for 3 weeks before I received a Canada Post delivery note. I understand there are delays with COVID but I don’t know why the delivery status updates were so delayed.
I really appreciate your feedback in regards to Canpar. We've been trying out different couriers for our Canadian shipments and this is helpful to know. I did notice your shipment took over 3 weeks to arrive whereas with the other couriers, the shipment arrived within the week. I will definitely take this into consideration going forward. Much love and gratitude, Sandy