Linda Alexanian, owner of Organic Weave Shop, began with the question: does the world really need another rug company? Perhaps being the world's first company to offer a collection of GOTS certified organic area rugs would be reason enough to begin down this journey. Families really could use a healthier alternative to those commercialized rugs laced with chemicals. But that's only part of the story. The other part involves partnering with women in rural India to weave her rugs. During her trip to India back in 1989, Linda witnessed widespread child labor in the rug industry. It was at that point that she made a promise to herself that one day, she would get involved and work with women in rural India. Linda understood that children are only compelled to work out of economic necessity, and that no mother would have her child work if she had an economic alternative.

Since then, Organic Weave has been providing dignified work and sustainable income to adult women weavers. Every Organic Weave Shop rug is both GOTS certified and GoodWeave certified ensuring that the rug is made with the purest of materials and involved no child, forced or bonded labor is the process. Organic Weave Shop also pledges 1% of all earnings to Sudara Freedom Fund in India. This fund provides safe housing for women escaping trafficking and sexual exploitation. The Founder of Sudar, Shannon Keith, works with women who are at a high risk of being forced into the sex trade by their families or picked up off the streets by local pimps, by providing employment and housing.