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Customer Reviews

Based on 200 reviews
Great quality beautiful products, and excellent customer service

I purchased a rug and was not disappointed! It looks exactly as advertised, is so beautiful and is amazing quality. I had a question about customs payment and a representative responded right away, and gave instructions on how to be reimbursed in the off chance I was charged. I would highly recommend this company to anyone looking for natural, good quality, beautiful additions to their home!

Prompt Delivery and Great Quality

Products were great quality and delivered fast. The Lorena Canals rugs are my favorite because they are washable.

absolutely love it!

The rug is soft and gorgeous! Perfect for our little one’s bedroom.
The costumer service was amazing too! Whenever I needed to communicate, the reply was prompt and very personable.
All you need from a local Company :)

Prettier than picture! Smells great, soft, no off-gassing!

Wow, I found this company by doing a search for washable, chemical-free rugs. I had no idea what to expect and WOW was I surprised. This rug is soft, has no smell at all straight out of the package, is clearly very well made, and is machine washable. It has a nice thickness and is tightly woven. The colors are true to the photos. My baby can lay on this and rub her face all over it without my worrying. I bought this to replace a rug from another popular website that touts its machine washability, but that other rug arrived with a warning label stating it is known to the state of California to contain cancer causing materials. That other rug smelled so horrible, I didn't even remove it from the box. This new cotton rug from Rugs by Roo is the answer I was seeking - soft under foot, soft coloring, washable, no off-gassing, and a great price point. I'm now looking to replace my living room rug with one from this company. I was a little nervous buying from a site I'd never heard of, but I'm so happy I gave them a chance. Their customer service is also great, they emailed me multiple times to let me know they received the order and when it shipped out to me, etc.

Perfect nursery rug!

Highly recommend this shop. Despite delivery to Canada being only once a month, our rug was delivered quickly. In my search for a nursery rug, it was very important that the rug be made of natural materials. It’s a bonus that the Lorena Canals cotton rug is also washable and affordable! I am so happy with the quality of our new rug. It is so soft and will be perfect for a baby’s soft and sensitive skin. We went with the Kaarol Earth rug which matches perfectly with our neutral toned nursery. The colours are muted but still stand out.

Such a beautiful nursery. Love the rainbow wall design! I’m so happy to see the rug work so beautifully in the space. Thank you for sharing your experience with us!


Amazing rugs and customer service!

We purchased two washable rugs and our package ended up getting misplaced (or at least it stopped tracking) for days. I reschedule out to Rugs by Roo for help and they contacted FedEx, communicated all updates to me thoroughly, and in the end they figured it out as the rugs arrived the exact day I was needing them! I can’t express my gratitude for their great service enough. And the rugs are amazing!!! Great quality and just gorgeous! :)

Love my gorgeous and non-toxic rugs!

We were looking for non toxic rugs for our baby to safely and comfortably crawl around on. We wanted to create a healthy indoor air environment with safe furniture and came across these selections from Rugs by Roo. As a first time rug buyer, I loved that each rug on the site has an explanation on the safety of materials and how to care for it. We ended up purchasing the fab habitat Kilimanjaro runner and the Lorena Canals Almond Valley Wool Washable Area Rug. They are both beautiful for different reasons. I’m so impressed with the quality and how stunning these are in person. The area rug is especially lovely and perfectly sized for our NYC apt. It’s soft, and is just stunning. It’s folds up neatly and comes with a nice storage bag, perfect for our next move. This piece really transforms a space. I’ve already gotten compliments on video phone calls and can’t wait for people to see them in person. It’s odd to use this description but the Lorena Canals rug is simultaneously light-weight, yet, has some weight to it. The wool is very soft and feels great to step on. I’m sure this would look great on any floor but although it’s subtle, the brown undertone really pulls everything together and compliments my light-wood flooring.

After a shipping mixup, customer service was really responsive and even personally called to explain the situation, and then followed up to make sure everything had been delivered to my satisfaction.

I’m so happy to have found affordable, comfortable, and most importantly, non-toxic rugs for my little one to play on. I’m very happy with my purchases.

Great customer service

This company offers great customer service. The rug I originally ordered was out of stock. They gave me the option to wait for the rug or suggested a similar alternative. I had originally decided to wait but a couple weeks later decided to go with the alternative. Kevin was responsive and helpful each time i reached out. The rug arrived a few days ago and looks great and fits my style more than what other washable rug brands seem to have

Lorena Canals Monstera Olive Washable Area Rug

Lorena Canal's Zig Zag Machine Washable Rug

We are enjoying this rug that we purchased from Rugs By Roo! It's a great accent piece that doubles as our pet's lounge!

The team at Rugs By Roo gave us a few suggestions and we're glad that we went with their recommendation.

The best rugs out there

I am slowly replacing all the rugs in my house with rugs from this company. I just received my third area rug, The OH Happy Home Washable Black And White Rug, and I am in love. Seriously it's a game changer for the kid's climbing room. I have 3 small children. Every time there's another big mess on one of these rugs I'm thankful for the washability especially being that every rug is white or off-white. Plus they're super comfy underfoot or under bums as we do so much sitting and playing on the floor. I'd give these rugs 10 stars if I could. Thanks Roo!

Thanks Jo. Happy to see that you and your 3 little ones are enjoying the rugs. Keep the playtime (and the mess) going!!

Oh Happy Home! Cotton Berber Going Dotty Round Washable Area Rug

Great addition to baby's room

We wanted a rug from a socially responsible company that was bright and soft rug and that we could throw in the wash. This one fit the bill! We actually had a very hard time finding a supplier who could ship a Lorena Canals rug to Canada and were very happy to come across Rugs by Roo. The rug looks great -- the knit is a bit different than a traditional rug, but I like it and it's very comfortable for my little one to crawl and toddle on. We've just had to wash it once so far, but we followed the instructions carefully and it looks as good as new. Overall, I'm very happy with the purchase.


Great company easy transaction and follow up and great product.

The cutest products ever!!!

Great products & service

I am thrilled with the baskets I ordered from Roo, and their communication is top notch. I would definitely buy from them again. It doesn’t hurt that they are a company you can feel good about buying from.

Awesome customer service!

I had an inquiry and the owner reached out to me right away! Competitive pricing, great selection and most importantly affordable shipping option to Canada! Would definitely shop here again.

Top Choice

Sandy’s design consultation is spot on and she carries a surprising collection of really nice rugs at an excellent price point. Highly recommend Rugs by Roo

Love Rugs By Roo!

Customer support has been great. Love the non-toxic rug options!

Perfect, original, and no toxins

This is a chemical free, beautiful, very original pattern that we absolutely love in our home. The price is so much more reasonable than other clean rug companies and they don’t sacrifice quality at all. Plan to buy again.

Would not recommend

This is a beautiful rug, but unfortunately, it sheds cotton tumbleweeds everywhere. I've vacuumed it a gazillon times, but it continues to leaves massive amounts of lint behind on our clothing, toys and all over the floor. I would not recommend this product.

Hi Silva,

I'm so sorry to hear this. New rugs are expected to shed during the initial 2 to 4 weeks as they are handmade and loose ends are as a result of the trimming process. However, it does sound like the shedding on your rug is excessive based on your description. I have reached out to you by email. Please let me know what we can do to make this better for you.


Beautiful rug

I’ve been looking for natural high quality rugs for our play room and this rug totally fits the bill. It is very soft, has an interesting and original pattern, and beautiful colors that are not too bright and fit nicely with out montessori style play room. I also love that it is washable (luckily, I did not need to test it yet).

So soft!

This rug is super soft to the touch and feels great under the feet when combined with a rug pad. I was skeptical about the quality when it arrived folded up in a box instead of rolled up like typical rugs, but I'm happy with the purchase.

Great customer service

My shipment was delayed but Rugs by Roo kept in contact and offered a refund. I love the rug I purchased at a great price. Highly recommend this company!!

Great rug!

Love the rug. It's well-made, good quality, soft, and washable. Looks great in my daughter's room, and she loves it.