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Loloi

Iman Ivory Charcoal Area Rug

$59.00

Inspired by traditional Moroccan artistry, the Iman Ivory Charcoal Area Rug delivers timeless elegance with contemporary flair. Hand knotted in India using 100% wool, this indoor area rug beautifully blends linear and braided textures to create intriguing tonal variations, making each handmade rug genuinely unique. Its neutral palette of ivory and charcoal effortlessly complements any décor, while playful fringe detailing adds a charming finishing touch.

This Moroccan style area rug is not only aesthetically captivating but also offers numerous practical benefits. Wool is naturally hypoallergenic, making it ideal for allergy sufferers, while its insulating qualities ensure year-round comfort. Additionally, wool's intrinsic wax coating provides UV, fire, and stain resistance, ensuring the rug’s enduring beauty. Crafted ethically in a GoodWeave Certified facility, the Iman Ivory Charcoal Area Rug makes an exquisite and responsible addition to any living space.

Size

Features & Benefits

Brand

Loloi

Material

Wool

Washable?

Spot Clean

Color

Black and Ivory

Origin

India

Rugs by Roo Loloi Iman Ivory Charcoal Area Rug in size 2' 0" x 3' 0"

Key Features

Product Features
- This Loloi rug was made in a GoodWeave Certified facility, which means that no child was involved in the process of making this rug from field to floor
- Due to its handmade nature, each rug is unique and one of a kind
- Material: 100% Wool
- Apart from being environmentally sustainable as a biodegradable and renewable material, wool is a complex fiber known for its intrinsic insulating and moisture repellent properties capable of keeping us warm in the winter and cool in the summer
- Wool is naturally hypoallergenic and therefore suitable for people with allergies or asthma as it does not attract dust mites
- Wool is fireproof, UV and stain resistant thanks to its natural wax coating, preventing spills from soaking in

Specifications

Specifications
- Brand: Loloi
- Collection: Loloi
- Handmade in India
- Designed in USA
- Colour: Ivory, Charcoal
- Location: Indoor use
- Construction: Hand Knotted
- Brand: Loloi
- Collection: Loloi
- Handmade in India
- Designed in USA
- Colour: Ivory, Charcoal
- Location: Indoor use
- Construction: Hand Knotted

Roo Rating

Good

This product is made from high-quality, natural fibers that are durable and easy to care for. It contains no harmful adhesives, backings or chemical treatments (e.g. PFAS, phthalates, formaldehyde), making it a healthier choice than many mass-produced rugs. It is, however, dyed using commercial dyes, which may contain VOCs (volatile organic compounds). While these are common in many household products, this is something to be aware of in creating spaces for young children or where one may have special sensitivities. We consider this a good step toward safer, more sustainable living. This product is also made in a verified facility where no unethical manufacturing practises were used.

About the Brand

Loloi

At age 58, Amir Loloi still speaks with youthful excitement when he describes his travels to India. As owner and head designer of Loloi Rugs, Amir has traveled the Indian countryside for the past 25 years searching for the best weavers and craftspeople. During his travels, he would hop from village to village, visiting the artisans themeslves. Different shops have different specialities. At each factory, he sits with the craftsmen, sipping tea and trading ideas. It is during these conversations that these beautiful creations begin. Loloi's mission is to bring new life to a centuries-old craft. Whether it be the dipdyeing of wool or the intricate task of weaving, there is a proud artisan who keeps this time-honored tradition alive. It is behind the walls of these village factories where looms takeover machinery and artisans takeover engineers. Loloi is a brand that brings the best spaces together with intention, where a good rug does more than tie the room together, it sets the home apart.

Loloi is also a proud partner with GoodWeave International, a non-profit company that takes a holistic approach to ending child labour. Their efforts include conducting audits in rug factories in India to ensure no child, forced or bonded labour is used to make the rugs. They also raise funds to support child education in rural parts of India.

About the Material

Made with Wool

Wool is used to create this rug, providing natural qualities ideal for everyday living. Wool is prized for its durability, softness, and ability to regulate temperature year-round.

Care Instructions

- Clean spills immediately by blotting with a clean, white dry sponge or cloth
- Appropriate rug pad is highly recommended on all surfaces to prevent slipping, add cushion, and improve durability
- The color may transfer and should not be placed directly over existing carpet
- For vacuuming, use a vacuum cleaner without a beater bar or one where you can set the bar to the highest pile setting. If your vacuum has variable power settings, set on low. Vacuum full length of the rug, turn and repeat to the next area, rather than back and forth motion. We do not recommend the use of robot vacuum cleaners
- Do not worry if lint appears as this is residue fibres produced during cutting
- If you find a long or loose threads, cut it with scissors. Never pull it

Rooms This Rug Is Perfect For

Bedroom

Bedroom

Dining room

Dining room

Cleaning & Care Instructions

Gentle vacuum no bristles or robot vacuums

Gentle vacuum no bristles or robot vacuums

Rotate periodically

Rotate periodically

Rug pad recommended

Rug pad recommended

Rugs by Roo Loloi Iman Ivory Charcoal Area Rug in size 4' 0" x 6' 0"